selling your home

Step One:

During our initial meeting we’ll discuss your needs, wants and goals. Understanding your ideal outcome and motivation for selling your home will help us prepare the most effective sales strategy. During this time we’ll also go over the process of selling your home, including preparation, marketing, showings, offer selection and the escrow period.

Step two:

Buyers notice everything: good, bad, ugly (but especially bad and ugly). And if they don’t, their agent probably will. This means that how you prepare your home for market is the single most important factor in determining your success as a seller. Eliminating clutter, removing personal items from sight, landscaping, and deep cleaning (inside and out) will go a long way in ensuring that you receive the best possible offer on your home.

Depending on your situation, you may also want to consider some simple cosmetic upgrades. Buyers appreciate fresh, clean, bright living areas. In many cases, a fresh coat of paint and/or new flooring can completely transform a space, and tasteful staging can help buyers envision your house as their future home.

Step three:

Statistically, a buyer’s first impression of your home will come from online photographs. Couple that with the fact that attention spans are growing shorter by the second, and you can see why it’s crucial to use a dedicated and experienced real estate photographer to help your home stand out from the crowd. Once your listing is published, it will be seen on every major real estate search engine, and targeted Facebook ads will ensure that your home is exposed to the maximum number of potential buyers.

Step four:

You’ve done everything right, now you have multiple offers to choose from. Do you simply choose the highest offer? Maybe, but not necessarily. Numerous factors influence the quality of an offer. Things like the offer amount, closing date, type of loan, down payment, and seller concession requests all play a role in selecting the right buyer. We’ll take everything into consideration to make sure that you get the best possible deal.

Step five:

Once your home goes under contract, you’ll receive expert guidance and support through the inspection and appraisal process to ensure a smooth and successful closing.

Step six:

The final step in the selling process, this is when legal ownership will be transferred to the buyer and you will receive your proceeds from escrow.